URLs

Some search engines and web servers treat URLs as case-sensitive, so mixed-case URLs can cause issues. URLs that differ only by case and display the same page can create duplicate page issues, which can impact our ranking. Here are some best practices for URLs.

Hyperlinks and display links should ALWAYS be lowercase, even in graphics and print materials. Additionally, any text after .org/ (or .com/) should be lowercase and never capitalized. Please note that .org and .com should always be lowercase, too. See below for correct and incorrect examples.

Correct: 

obesityaction.org/donate

Incorrect: 

ObesityAction.org/donate

ObesityAction.Org

ObesityAction.org/Donate

YWMConvention.com/YWM-Virtual